WHERE LOCAL BUSINESS GROWS

High Speed Broadband

When it comes to internet connectivity, speed and reliability are essential. Read about the benefits of high speed broadband, get to grips with some of the jargon and find out how to get started.


High Speed Broadband – Overview
 

Broadband has become a standard requirement for business. High Speed Broadband adds extra dimensions to that, not just in terms of speed but also in terms of what can be done using the connection and reliability of the service.

High Speed Broadband enables more to be done over the internet making use of better line speeds and capacity. However, it is not the technology that is important here, but what you do with it. High Speed Broadband can make the current processes of a business work better and it can enable a business to do more and better things, extending its reach and potential.

What does the technology do?
 

High Speed Broadband makes use of fibre optic cables to deliver higher speeds, greater capacity and higher reliability across the Broadband network. Currently there are two ways of delivering this technology to a business (or home) user:

FTTC – (Fibre to the Cabinet) delivers fibre optic lines to a cabinet in the street or local area from where the final delivery is made using the existing (copper) telephone lines. This combination of fibre optic and copper can deliver speeds of up to 80Mbps for downloads (against average speeds of 5 – 6 Mbps for standard ADSL Broadband)

FTTP – (Fibre to the Premises) delivers fibre optic lines directly into the home or business user’s premises making it even faster. This can deliver download speeds of up to 160Mbps at present. Even faster speeds of up to 330Mbps may be available in the future

The exact speed you get depends on a number of additional factors like the length of your line from the telephone exchange or green roadside cabinet, the line quality and the equipment and internal wiring within your premises. It may also be affected by the package you purchase and the number of other users sharing the line (known as the contention ratio).

Business benefits of High Speed Broadband
 

Superfast broadband makes home life more fun, connected and productive. It opens up a vast world of learning and entertainment; provides better, cheaper and easier ways to keep in touch with friends and family across the world; and creates opportunities to work and learn successfully from home, revolutionising our lives.

Watch, listen and read

Lightning quick connection speeds means downloading films, music and ebooks can be done in a flash, letting you enjoy your favourites, whenever and wherever you like.

Get the whole family online together

Superfast broadband means the entire family can use multiple devices at the same time with no interruptions. The consistent and reliable service allows the whole family to use the internet at once; playing games, watching on demand TV, using social media, and doing homework, without any drop in the connection.

Keeping in touch

The faster connection means you can chat and see family, friends and work colleagues wherever they are using high definition video and voice calls.

Keep those precious moments safe

Superfast allows you to use online data storage (such as cloud computing) to back-up and save photos, videos and other precious memories.

Maintain older people’s independence

Superfast makes it easier for elderly and disabled people to maintain their independence and continue to live at home by taking advantage of new telecare and telehealth services that use the internet to alert health workers if they need help.

Learn something new

Learning has never been easier to access or more inspiring, with video, audio and interactive online courses. Superfast broadband allows you to access great resources to revise for exams, take up a new hobby or train for a new career.

Work from home

Superfast access to cloud computing, video conferencing and your employer’s network means that working from home has never been easier, allowing you to cut your commute and balance your work and home life more successfully. Superfast broadband makes it easier to set up a business too, opening access to low-cost business software and the quick upload and download of large files and images.

Business benefits

Superfast broadband can help transform existing businesses and enable new start-ups to get established. Reliable and consistent connectivity can boost productivity, even at the busiest times, regardless of the number of users online, and make it possible to build new business contacts around the world, reduce travel, and save money.

Communicating with customers

Superfast broadband can revolutionise how you communicate with customers and colleagues – improving customer service and cutting bills by speaking face to face with clients using video conference platforms for ‘virtual’ meetings in real-time.

Super charge your social media

Social media is here to stay and superfast means you can make the most of its instant, far reaching and cost-effective brand awareness and marketing opportunities.

Improve the look and feel of your website

Superfast broadband allows you to improve the look and functionality of your website. It is quick and easy to load high quality pictures and video and boost sales by giving your customers a richer experience.

Take advantage of affordable and cutting edge software

Superfast broadband gives you access to a raft of affordable leading-edge software and applications that can help you work more efficiently, connect with customers and colleagues around the world and allow you to be flexible about when and where you work.

Save time and money with ‘the cloud’

Cloud computing offers you greater flexibility about when and where you access the internet and can save you time and money. With the cloud software and data is hosted remotely at a data centre, not on your computer, so you can access it anywhere and from any device, as long as it’s connected to the internet.

Collaborate with others

Superfast broadband also makes it easy to share ideas and information with your colleagues or clients and collaborate on projects in a completely paperless way by making use of a cloud based secure work space.

Work flexibly from home

Superfast broadband can give you access to your business network from pretty much anywhere, so you can work from home or other locations and save time to enjoy your life in and out of work.

Data, data, data

These days we all need to handle more and more data and that takes bandwidth. Superfast broadband allows you to quickly send and receive super large video and graphic files as well as back-up your data remotely to keep documents safe and secure.

Your business could be eligible for a broadband connection voucher worth up to £3,000 to get superfast broadband.

Getting the most out of High Speed Broadband
 

Be prepared - Even before installing High Speed Broadband, you can be planning for your use of it.

It’s not only about the technology - The real difference is in what is enabled to happen in your business.

You have to do something to enable High Speed Broadband - Your existing Broadband service will continue unchanged. You will need to upgrade to a High Speed Broadband package.

Choose well - Compare the services being offered by the many service providers who can connect you to High Speed Broadband. Use the High Speed Cornwall and Connecting Devon and Somerset to create a list of potential suppliers.

Research the cloud - Discover services that can upgrade your capability or save you money across your new, reliable connection.

Check out your existing computer installation - Whilst your equipment may connect to High Speed Broadband, it could need upgrading to make best use of the additional data flow. Once line speeds cease to be a limiting factor, processing speeds may become a limiter.

Consider moving telephones on to VOIP - Voice Over IP systems use your High Speed Broadband connection and may operate more effectively, cost less and add in function.

Have a flexible working policy - Flexible working can improve productivity in some business types, increase your potential for diversity and make more space in your offices for expansion. Ensure that all workers understand the terms on which flexible working is permitted and monitor productivity to ensure benefits are really being achieved.

Monitor benefits - Measure your productivity before installation to ensure that you can measure and understand the effects of the new connectivity.

Continue to monitor the market - As your needs change and the technology continues to improve, ensure you know whether you need to change suppliers or technology and do so in a managed process.

Getting Started
 

High Speed Broadband is being quickly rolled out across Britain. The process will be progressive, so the first step is to check the appropriate website

BT Openreach is creating the infrastructure for High Speed Broadband. This can then be offered through a network of providers and resellers in your area. You will need to find a provider and sign up for the best package for you.

Not all providers offer the same service, so check out their offerings and associated costs and choose the one that best meets your profile of usage. In both of the above areas, there are support services available to support and guide you in making the most of this opportunity.

Upgrading your Broadband Speed should be a simple process. An engineer will call and install a new modem at your premises and you will receive a new router from your internet service provider. All your other telephone and computer equipment remains the same.

In order to gain the maximum benefit from High Speed Broadband, you should consider revisiting your ICT (Information and Communications Technology) plan with the intention of adding into it any areas of improvement that can be achieved with this enhanced capability:

Create a High Speed Business Plan

Consider how and where you can benefit

Evaluate any opportunities that arise and plan changes to your processes

Find professional business support to assist

Begin searching for and implementing solutions

Monitor benefits

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41 results found, page 1 of 5.  
Vapour becomes one of fastest growth cloud voice partners in UK

Monday 04 February 2019

Vapour Cloud has been hailed as one of the fastest growing mid-market cloud voice partners in the UK, following 3000 Avaya licenses sold in the second half of 2018. The digital transformation specialist – also renowned for its video, network and data storage portfolio – has experienced 500% growth in its cloud voice division over the past two years. And as the expanding technology business looks ahead to the next 12 months, work to supply 4,000 Avaya licenses is already forecast for 2019. The news comes as Vapour also announces a partnership with Manchester-headquartered Avaya service specialist IPNetix. The two tech firms are collaborating to strengthen the pre- and post-sales offering for Vapour Cloud voice customers throughout the UK. Vapour’s CEO Tim Mercer explained: “Working closely with the IPNetix team makes a lot of sense to us. There is far more competition than there is collaboration in the IT channel. But by combining complementary resources and expertise, clients receive a far more value-adding ‘package’ from the experts in their respective fields. “IPNetix works so closely with Avaya, that their technical engineering knowledge and insight into what’s coming next from this communications giant, is the perfect addition to our proposition. We have a huge year ahead of us, when it comes to the omnichannel comms solutions we provide to clients, and the relationships with Avaya and IPNetix are crucial components in our onward growth.” With net recurring revenue of 96%, Vapour grew by 51% in 2018 and CEO Tim Mercer aims to expand the company by at least another 50% over the next 12 months.
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Secondary school students urged to rise to design challenge

Thursday 17 January 2019

Lesley Gulliver and Darren Evans – experienced design thinkers from brand consultancy The Engine Room – visited students at Salendine Nook High School this week, in a bid to prevent the ‘death of design’ from the UK curriculum. 280 year eight students gathered to hear the challenge set by the local design experts – four weeks to design something that will help people live a healthier lifestyle in 2019. Whether it’s an app, a cookery book, wearable tech or a promotional video, the design and technology (D&T) students have been urged to think big and not be held back by the misconception that it might not be possible. The challenge marks a new collaboration between The Engine Room and the secondary school’s D&T teaching cohort, who are equally passionate about preserving the imagination and creative problem-solving skills of young people. They’re big believers in the fact that whilst design was once a ‘top of the pile’ subject, it is increasingly being dropped in favour of seemingly more ‘academic’ subjects, in schools throughout the UK. The challenge therefore marks the start of a drive to get students, parents, teachers and employers thinking about the power of design. “We’re not saying everyone needs to grow up aspiring to be a designer, by job title,” explains The Engine Room’s founder Darren Evans. “But design thinking fits in EVERYWHERE. It encourages a collaborative, iterative and human-centred approach to tackling challenges that simply isn’t taught in other subjects. “So, whilst I applaud the country’s commitment to raising STEM subject performance, I desperately don’t want this to be to the detriment of students being able to study design too. So, what better way to hopefully inspire them, than explaining the opportunities that design can create for them, just before they’re due to make their GCSE subject choices.” “We’ve a challenge on our hands to banish misconceptions,” continues Salendine Nook’s D&T head of department Andy Loadman. “D&T is not ‘woodworking’ or home economics anymore. It’s a subject that centres on teamwork. There’s never a wrong answer. We encourage our students to conceptualise, create, test, learn, and re-think, together. This will see them learn life skills that apply to varied careers ranging from engineering through to the public health service. “We’ve got some uber-bright students within the school and having only spoken to them briefly about this challenge before The Engine Room’s visit, it was such a joy to see how excited they were by the prospect of experimenting with their creativity. This is exactly why I became a teacher in this subject.” Darren Evans and Principal Mr Christian will decide on the winner of the challenge in four weeks’ time. The victor will go on to receive a bespoke purple pencil, which mimics the prize awarded to winners of the UK’s iconic D&AD (Design and Art Direction) awards – only in Salendine Nook colours rather than the infamous yellow! “I’d like to hope this could become an annual, multi-school contest,” added teacher Nicky James. “This could be the start of a really exciting design hive for young people, which puts design firmly back on the curriculum map!”
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Free design thinking workshops urge Yorkshire SMEs to think what could be

Thursday 10 January 2019

A fully-funded workshop is being held on Wednesday 6 February, to help businesses in the Leeds City Region use design thinking to tackle complex commercial problems and stay ahead of the game. With 20 places available, the one-day Design For Growth masterclass will empower business leaders to utilise design thinking methodologies, to transform their approach to planning, ideas generation, strategy and customer service. Aimed at firms who want to trigger significant organisational change with a human-centred approach to innovation, the workshop is the brainchild of design collective What Could Be. This team of four creative minds – with more than 110 years’ combined experience – is made up of Jonathan Ball, David Townson, Darren Evans and Lesley Gulliver. Whilst the design thinking movement is not new, What Could Be has been at the forefront since 2010. In that time, the team has helped start ups, SMEs, large corporates and public sector organisations across the country widen their design focus to instigate change, innovation and bottom line impact. But now their focus is on supporting local firms as they prepare for what could be the toughest year of the past decade. “Our world is changing, and fast,” explains Jonathan Ball. “So savvy businesses are looking for new ways to deliver products and services in order to reap a competitive advantage. “We’re not trying to turn people into designers and the challenges that delegates may face won’t necessarily be overtly design related. But we are trying to demystify the discipline, especially to people who may consider it quite ‘fluffy’. “Utilising techniques originating from design practice, we’ll show how a practical, creative approach to problem-solving can be applied to a range of contexts. Our one-day immersion workshop will provide intensive training, with guidance on how to apply the discipline to delegates’ current organisational challenges. Everyone will get to use a toolkit of methods, resources and frameworks to enable them to further their design-led innovation with colleagues or clients.” When asked who the workshop is aimed at, Jonathan added: “We hope to welcome anyone in business with real organisational challenges to address.” Design For Growth will take place at York Mills, Mirfield, from 10:00-16:00 on Wednesday 6 February. Pre-application is essential, and two hours follow up coaching will also be provided. Search for 'design thinking for business growth tickets' to book.
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Yorkshire agency to aid successful young entrepreneur

Wednesday 19 December 2018

Digital creative agency The Bigger Boat has announced that Daniel Fisher-Jones is the victor of its recent competition to win mentoring support in creating a brand identity for his business, Liverpool Audio Network (LAN). The scheme was launched at The University of Huddersfield – and supported by its Enterprise Team – where staff members from The Bigger Boat, including account and design directors, provided a one-hour workshop to a cohort of third year undergraduate students currently undertaking the Enterprise Placement Year (EPY) programme. Covering the key elements of branding, the interactive tutorial provided advice on the most important factors to consider when establishing a brand identity – including the dos and don’ts of the process and inspiration for the entrepreneurs – to assist them in successfully turning their initial design ideas into actions. The attendees were invited to complete a brand essence review, for the chance to secure ongoing free brand identity development – which could equate to £5,000 of assistance – from The Bigger Boat. As the chosen winner, Daniel has already taken part in a further workshop at the team’s Mirfield offices, and will now receive help with the creation of a complete design concept for his company, plus further support for the next three months. Commenting on the win, Daniel said: “Being chosen by The Bigger Boat not only surprised me but it has also given me a wonderful opportunity to vitally rethink my organisation's brand identity, which is now over a year old. As my venture has developed since its launch, a rebrand – to resonate with the business’ future – couldn’t have come at a better time. And the passion and expertise that The Bigger Boat has shown is invaluable.” Doug Main, creative director at The Bigger Boat added: “The level of talent on the day was astounding and we certainly had a tough decision to make. Daniel stood out as an exceptional candidate, with a great brain for business and a drive to succeed. We’re all looking forward to working with him on his venture. “It’s really important to us to give something back to the next generation of entrepreneurs, and working alongside The Enterprise Team at the university has enabled us to hopefully inspire – and help – up and coming businesses. The EPY allows students to spend an academic year researching, planning and starting their own business, and provides in-house support – via The Enterprise Team – to develop ideas, attend relevant skills and networking workshops, and access hot-desk facilities in the university’s start-up incubator, The Duke of York Young Entrepreneur Centre. Providing his thoughts, Philip Clegg, Head of Enterprise and Entrepreneurship, said: “Although the EPY is now in its 14th year, we constantly review and improve the programme based on the student’s own experience and feedback. Collaborating with The Bigger Boat has enabled the cohort to hear from a fantastic local company and helped to inform their thinking around their own brand development at an early stage. “We are extremely grateful to Doug and his team for the support and advice offered and we look forward to developing our relationship with them further as one of our ‘Friends of the Enterprise Team’.” The Bigger Boat provides an array of services – including SEO, website design and development, and paid search – to a wide range of clients. Established in 2010, the 13-strong team recently received a Digital Impact award for its rebrand of client Little Tikes’ website.
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Vapour rings in new partnership with telecoms brand

Friday 14 December 2018

Cloud technology specialist Vapour has secured a new partnership with Bolton-headquartered telephony brand Telesis. With long-standing relationships with communication giants including Vodafone, EE, O2 and Panasonic – plus 30 years’ experience – Telesis is no stranger to the voice sector. Having once focused solely on the delivery of telecoms solutions, recent business acquisitions have widened the scope of services offered to clients. But the Lancashire team did not have a dedicated cloud hosting provision – until now. The new partnership will see Telesis become a reseller of Vapour’s Sanctm product suite. With access to robust servers hosted in Vapour’s UK data centres – as well as highly-secure backup and storage services – it is hoped the collaboration could boost Telesis turnover by up to 20% over the next three years. The move will also see Vapour expand its presence in Lancashire, particularly on the M61 corridor. Commenting on the partnership, Telesis’ managing director Christian Bleakley said: “The technology sector is becoming increasingly crowded with suppliers vying for customers’ attention, which can make it difficult for organisations to know where to turn. We’ve worked hard to build a solid reputation in the telecoms market but when it came to client requests for wider digital transformation support, this was a gap we couldn’t previously plug. “The relationship with Vapour – a ‘best in breed’ organisation within this complex field – will allow us to expand on our service offering to existing customers, whilst enhancing our proposition for new prospects. We’re very excited to see how this unfolds in 2019 and beyond.” Telesis will also plug into Vapour’s marketing automation engine, which will allow the team to communicate with and nurture new business opportunities. Vapour’s CEO Tim Mercer adds: “We’ve spoken extensively, throughout 2018, about our partnership strategy and the importance of collaboration in the channel. We’re big believers in concentrating on our own niche and fostering partnerships with other organisations to leverage expertise in their key areas. This approach benefits our business and our partners’ – plus clients are delighted that they have access to more in-depth knowledge and advice from people who really know what they’re talking about!”
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New Chief Operating Officer for cloud tech specialist

Friday 14 December 2018

West Yorkshire digital transformation specialist Vapour Cloud has appointed a new Chief Operating Officer with more than 20 years’ experience in the technology space. Andrew Nash has joined the Elland-based business following a year of 51% growth, and will play a key role in a further 50% revenue uplift in 2019. Having ‘fallen into’ technology during his college years – admittedly by accident – Andrew soon got the bug for all things innovation. The business offered him a permanent role as a PC configuration engineer and two decades later he was still with Avaya, having progressed to the position of Global Services & Support Director. He then became Managing Director of unified data and voice communications firm SBL Group, where he spent over two years of his career, before joining the Vapour team. Now he will be responsible for spearheading further innovation throughout Vapour’s cloud portfolio, especially within the voice and video product suite. Commenting on Andrew’s appointment, CEO Tim Mercer said: “We’re as much about people as we are about tech, and Andy’s skill-set fulfils both strands of our ethos perfectly. Digital transformation has evolved from being a buzzword that few people understand, to a powerful source of value creation for businesses. And with Andy’s help we’ll empower more clients and develop more people, as the next few years unfold.” Andrew added: “Everyone loves communicating and it’s been a privilege to work for companies that make this possible, throughout my career. I’ve loved being on board with cutting-edge firms that have constantly been at the forefront of the latest tech advancements, and Vapour is no different. They spot an opportunity and whatever boundary they promise to break, they do. That means my role is very exciting indeed. Tim values collaboration and I look forward to having a big part in ‘what’s next’ at Vapour. “2018 has been the year when conversation surrounding things like AI, the IoT, video and 5G has really ramped up. 2019 will be about knitting all of these opportunities together so that they’re understood and within reach of companies irrespective of their size and sector. We’re constantly crafting new ways of delivering voice and I believe that this has been the key to our vast expansion so far. The next 12 months though, could be massive.” Vapour Cloud is a private equity backed business founded in 2013. The company – which specialises in cloud voice, video, connectivity, security and storage – is on track to breakeven in March.
Posted by Scriba PR Limited
Huddersfield Tech Firm Announces Pilot Programme to Give the Gift of Connectivity

Friday 23 November 2018

Tech company yboo to launch a new programme helping children get connected to online educational resources. Technology firm, yboo, has announced an educational pilot programme commencing in Honley High school to enhance educational opportunities and bridge the nations digital skills gap by gifting children with the resources to stay connected. In 2018, 1 in 10 households still have no access to the internet with affordability being cited as the main factor (according to the ONS Internet Access – Households and Individuals 2018 report) and as online studying at all levels is growing to become the main educational resource, it is correct to question whether having access to the internet is a right. As Megan Markle recently stated in her most recent royal tour speech, “Everyone should be afforded the opportunity to receive the education they want, but more importantly the education they have the right to receive”. yboo strongly believes that in an era where google scholar is used as the main research tool as opposed to books, connection to the internet at home is VITAL for educational development. With this in mind, yboo have launched the Give the Gift of Connectivity programme in Honley High school with plans to branching out nationwide in 2019. yboo will donate laptops and Huawei MiFi routers which will allow a child to connect to the internet off campus. yboo, which provides a free app to monitor a user's mobile phone signal strength where they work live, work and hang out, has utilised their technology to identify GiffGaff as having the strongest signal strength in the area of the pilot school, resulting in GiffGaff SIM cards being installed in the MiFi devices. The school will be able to loan the devices to children throughout the school year who require access to connectivity. The aim of the programme is to enhance a pupil’s learning experience and increase their confidence in the use of technology. yboo also encourages safe internet usage and will also support the school with technical setup and safeguarding. Mrs Lord, Deputy Head at Honley High School said; “We understand the importance of connectivity and safe online access for students in completing their work in today’s society. We’re delighted to have the opportunity, working with yboo, of obtaining a bookable resource, that will allow students to safely access a world of information to help them complete online research and project work”. Commenting on the pilot programme, yboo’s Campaign Manager, Keely Robinson, said: “yboo is deeply rooted in providing children with the same opportunities that those in our company have. Without access to online resources and the opportunity to develop digital skills, our company wouldn’t even exist. We need to support the next generation in helping them gain the skills required to provide them with a successful future whilst addressing the much talked about digital skills gap. We want children to have the opportunity to become to the next Founder of a big tech company”. To involve your school or if you are interested in supporting the project, contact Keely Robinson via email kr@yboo.co.uk
Posted by KC Communications
A New Home for the Printasys team!

Friday 23 November 2018

Recently we made the decision to find somewhere to set up our base and create a space that allowed us to meet clients, connect with other local businesses and introduce them to CFH Docmail. It was important for us to have a base in the heart of our local town of Huddersfield so we could ensure we feed back into the local economy. We found a perfect solution that allows us the flexibility to meet clients and book out space when we need it. We are excited to announce that our new base is at the excellent 3M Buckley Innovation Centre and we couldn't be happier with our decision as we share the building with over 40 other businesses! We are also very pleased to be connected directly with the University of Huddersfield and we have had the chance to meet many of the academic team and students. We really look forward to working with them on projects in the future. Are you local or in the area? It would be great to see anyone who wants to learn more about what we do, or just to have a coffee and a chat. Let us know and we can book a time that works best for you! Get in touch: brian@printasys.co.uk or john@printasys.co.uk
Posted by Printasys Ltd
yboo Announces World First with Signal Strength Feature

Friday 02 November 2018

In a ground breaking move, Huddersfield-based tech firm, yboo, has announced a new signal strength feature update to its money-saving app as it seeks to transform the way consumers shop for the best mobile phone deals. yboo is the first globally to recommend the best mobile phone deals based not only on price but signal strength based on where consumers live, work and hang out. With no need to register, estimate usage or work out which network gives you the best coverage, yboo is making choosing the right mobile deal easy for millions of consumers in the UK. The money-saving app is giving both consumers and mobile networks the single version of truth about the best deal, which might not necessarily be the cheapest. While operator coverage maps might indicate covering a particular geographic area, they do not measure signal strength and quality of service at a device (smartphone) level. yboo’s technology can report on a comprehensive range of information, such as a users’ physical location and signal strength change. Once a user installs the yboo app onto their mobile, with no need for registration, it collects anonymous data about the signal strength quality in areas the user visits, including in-building coverage, which is then aggregated against other users with the app then making unique recommendations based on these results. The app update will also support the yboo #insightsfromoutside Portal release that provides mobile operators with the ability to understand network blackspots, target yboo consumers with unique offers and create products that increase connections and ultimately compete more effectively with other providers. Commenting on the latest developments, founder and CEO of yboo, Martyn Gould said: “We’re obsessed with delivering real value at yboo, and understanding service quality and signal strength means that the right deal for you might not be the cheapest. We’re working with mobile operators to make things better but until every network provides every user with service level agreements and service credits, things are unlikely to improve without our help.” yboo will be exhibiting their latest product functionality at MVNO Europe taking place in London, from the 6th to the 8th November. To gain access to yboo’s Insight Portal visit https://yboo-b2b-test-portal-v2-1.herokuapp.com/
Posted by KC Communications
Ambitious Yorkshire Tech Firm Expands with Six New Recruits

Friday 12 October 2018

Huddersfield-based tech firm, yboo, has recruited six new staff as the company continues its ambitious growth strategy to bring the money saving app to 60m smartphone users in the UK. Loren Birkett, Keely Robinson, Josh Hoyle, Helen Cullinane, Mike Constantinou and Phil Kershaw all join the firm to raise the profile of yboo in the UK and launch a range of new features within the app to help Consumers understand more and get the right mobile deal for them. New features include detailed signal strength measurements where users live, work and hang out and rewards for sharing yboo or switching networks via yboo. Loren, a graduate of Huddersfield University, joins as Social Media Manager and will be delivering campaigns to ensure yboo is able to listen to and understand what Consumers want and need. This will drive the launch of new yboo products in Q1 of 2019. Keely, a graduate of Cardiff Metropolitan University, joins as Affinity and Affiliate Campaign Manager. Keely will be focussing on delivering yboo Social Responsibility activity including working with schools to ensure families without broadband have access to yboo mobile broadband devices. Josh joins as Project Developer, leading a website redesign and yboo outreach to Consumers raising the profile of the yboo brand both Nationally and Internationally as yboo moves into new markets and new verticals. While Helen, who has 20 years’ experience in the telecoms industry, joins as Head of Delivery. Helen will be responsible for implementing a governance structure and ensuring people, processes and technology come together elegantly to support yboo growth. Mike and Phil are talented developers with a passion for solving real problems using cutting-edge technology to process and understand millions of events and bring real value to Consumers and Mobile Operators alike. Founder and CEO Martyn Gould said of yboo’s new recruits: “I’m absolutely delighted to welcome Loren, Keely, Josh, Helen, Mike and Phil to the yboo team. Each person brings something different, new skills and new views. We now have a great blend of experience and talented youth as yboo continues its rapid ascendancy. yboo is the only product that recommends on price and service quality saving the average Consumer £156/year with zero effort. We compare 300,000 deals across the whole of the UK market in seconds giving Consumers real benefit and matching them to the best deal based on their unique usage pattern and behaviour. The firm continues to recruit for additional staff to support its future development strategy which includes the delivery of an insight portal launching in early November. The portal will provide anonymised data to enable mobile network operators to fix blackspots in network coverage and build dynamic products to bring better value to the Consumers they wish to target. For more information visit www.yboo.co.uk or follow on twitter @yboouk
Posted by KC Communications
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